welcome to dragontail

Unlike other specialists in SEO, we are focused on the needs of the publishing industry. That’s because we recognise that the depth of your catalogue and your content offer unique opportunities. Search engines thrive on the complexity of rich content. We have learned to work with them, and with you, to broker the ideal relationship between your content and search, with exciting results. Take a look at our specially devised range of services, read some of our SEO articles, find out about our extensive experience, or contact us to arrange an introductory meeting, and judge dragontail for yourself.

Read More.

from the blog

popular posts

Organising your content online.
Publishing large reference sites.
Launching new brands and products.
Publishing existing brands or products.
Project management and SEO.

client websites

recent work

welcome to intelligent SEO

As a publisher, your content is varied but structured: each publication has a targeted title and subject matter; each monograph, journal or textbook contains specific content arranged under appropriate headings; each reference resource contains highly-focused entries describing each given word or phrase. These are ideal signposts for search engines. If these are used well, every page of your website can be made to fulfil the most targeted of searches, sending to you the most relevant, engaged and motivated users. In this way, your content quite literally sells itself. That’s intelligent SEO.

Read More.

director profile

jonathan cole

Jonathan Cole is the director and senior consultant of dragontail. With a background in both academic writing and academic publishing, and extensive experience of writing for the web, he has a good understanding of the challenges, processes and disciplines of publishing in all media. Interested in the growing demands and opportunities imposed by search engines, he left a post at Oxford University to work full-time as a freelance SEO consultant before founding dragontail.